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How do you think the concept of the Millennium Development Goals (MDG) should be presented to young people? What kind of language should be used? What kind of visuals? What is the most important thing about the Goals that young people will respond to? Info on the MDGs: http://www.millenniumcampaign.org

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Brainstorm Info
Creator:anonymous
Created:over 16 years ago
Activity:9 months ago
Users:7
Ideas:36
Brainstorming Tips: Focus on generating a high quantity of ideas. Don't judge ideas. Invite other people to add ideas.
New Idea: 500 Characters Left
 
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25.
The visuals should be from the movements of previous generations. The youth culture embraces rebellion, so draw parallels from the civil rights movements. Convince them that this issue is THE issue for their generation.
24.
Have the information available at concerts
23.
take help of television, do an advertise or do something like including the discussion in the serial 'FRIENDS' or any other tv show watched by teens
22.
Get Jon Stewart to do a whole show of the Daily Show dedicated to spreading awareness of the 8 goals. Jon Stewart could also do a special website for them.
21.
I think Stop signs on the road are very noticeable. Have a Stop sign with a bright Orange or bright Green color in it with the logo and website URL and people can hold such signs in their hands or post such signs in public places.
20.
The communication should also address the fact that many young people cannot vote, but they can still have a voice by participating in these causes.
19.
Get Middle and High School Student Governments involved. Every school has one and those students tend to be the students who have the voices in the schools and can truly make an impact. Also MTV is obviously a big driving force for GEN Y, so working with MTV and popular celebrities can get the message out there.
18.
Young people will be compelled by language that is frank and to the point; it should be brutally honest. There should be no fluff. An example would be "If every student in America gave $1 to the UN, we could save 10,000 lives".
17.
The most important thing about the goals that young people will respond to is the idea that many small contributions will solve the problem
16.
To be effective, young people should hear about MDG from many sources: school, church, organizations (Boy/Girl Scouts, YMCA, 4H)
15.
Have an essay writing contest on the issue and award college scholarships for the best essay
14.
Have a 30 second commercial be the free video podcast of the day on the iTunes music store
13.
have a South Park episode dedicated to the issue - they've won awards for addressing gay rights and animal rights issues
12.
associate a song with the movement and sell the ringtone, the ringtone would be a showing of solidarity
11.
text messages
10.
Work with campuses nationwide who stand for similar goals
9.
buddy icons for aol
8.
MySpace friend messages about it
7.
Facebook friend messages about it
6.
MySpace event dedicated to it
5.
MySpace group dedicated to it
4.
MySpace profile dedicated to it
3.
Facebook event dedicated to it
2.
Facebook group dedicated to it
1.
Facebook profile dedicated to it