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Open Brainstorms

What are ideas around how customers can help generate ideas for new products?

Companies are interested in ethnography and outside innovation from customers. How can customers interact with companies to share ideas?

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Brainstorm Info
Creator:julia
Created:about 1 year ago
Activity:about 1 year ago
Users:7
Ideas:9
Top Brainstormers
Brainstorming Tips: Focus on generating a high quantity of ideas. Don't judge ideas. Invite other people to add ideas.
New Idea: 500 Characters Left
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9.
Customers are already generating ideas: they're contacting the company with their problems. Solve their problems and you'll have a fan base.
JayHamiltonRoth | about 1 year ago
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8.
Visit different countries, ask children, ask an animal behaviorist who views human behavior from a different perspective
kacronin | about 1 year ago
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7.
Customers need to feel that their ideas are being taken seriously and see the reward for their inputs. Hence, companies should provide economic incentives such as royalties for ideas that have potential and crediting customer's contributions.
pwrfid | about 1 year ago
1 vote
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6.
contest is the bst way as that would make customers to think
ashishjen | about 1 year ago
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5.
Create online surveys for the customers to find out what are they interested in and then organize a public meeting (symposium) with your customers to understand what are the expectations from the new products
JonTurk | about 1 year ago
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4.
Create contests for your customers to suggest improvements
anandvc | about 1 year ago
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3.
Write a blog
julia | about 1 year ago
1 vote
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2.
Observe customers in their natural environment.
julia | about 1 year ago
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1.
Hire brainreactions to do a brainstorm with Gen Y idea generators.
julia | about 1 year ago